
We support brewers of tomorrow by creating great tastes and natural aromas that mirror nature’s flavors, without compromising its precious resources. We’re proud to call brewers of the future our allies, as they consider the wellbeing of people and planet, while crafting great natural products. Yops™ has a more than 80 times lower environmental impact than traditional hops, so, cheers - here’s to a promising future!
Environmentally friendly innovation with Yops™
Our third-party validated study, conducted by the Danish Technological Institute, demonstrates that Yops™ production has a significantly lower environmental impact compared to traditional aroma hops, using 86% less water, 94% less land and reducing CO₂ emissions by 83% per unit.
Source: Comparative Life Cycle Assessment on Yops™, Danish Technological Institute, Feb 2024
less CO2 emissions
less energy used
less water used
less land used
Brew Boldly: Sustainable IPA Innovation
Discover how sustainable innovation is transforming IPA beer production. A study by the Danish Technological Institute shows that replacing traditional aroma hops with Yops™, a fermented aroma-replacement compound drastically cuts environmental impacts. Traditional aroma hops yield 0.0442 kg CO₂ eq. per 10 mg of monoterpenes, while Yops only produce 0.00736 kg CO₂ eq., alongside a low energy demand (0.149 MJ) and minimal water use (0.004541 m³) per functional unit. Embrace greener brewing with every sip!
Cheers to you, the superior brewer of the future!
By integrating Yops™ technology into your brewing process, you're not just adopting a more sustainable approach - you're leading the charge toward a future where exceptional beers are crafted with minimal environmental impact. Together, we can redefine the brewing landscape, ensuring that the beers of tomorrow are as delicious as they are responsible.

Craft the ultimate non-alcoholic brew with us
Together with expert brewers and pioneers in the brewing industry, we aim to make the world’s best non-alcoholic beers, enriched with bespoke hop flavors. The aim is to revolutionize non-alcoholic beer with high-quality, flavor-packed brews that support a healthier lifestyle, while helping preserve nature’s precious resources. Beers that are rich in taste, aroma and mouthfeel are the goal, and we are proud to undertake this journey alongside experienced brewers who are dedicated to innovation.
